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traditional vs self publishing

Traditional vs Self Publishing: Pros and Cons

You finished writing a book. Awesome! You then went through the editing process and now you’re exploring your publishing options. At this point, you may be asking yourself, “Should I choose traditional or self publishing?”

Just to make sure we are all on the same page, let’s quickly define both publishing methods. 

Traditional publishing refers to having your book published through a company (a publishing house) that deals with all aspects of the process, from preparing the book for publication to dealing with marketing and promotion.

On the other hand, self publishing is when you, the author, arrange everything, from formatting to marketing. You might still hire a freelancer—for instance, to design a cover—but you basically control the entire process.

Now, many people might think that the question “traditional or self publishing?” is not a true dilemma, for two reasons: Firstly, these people assume everyone should opt for traditional publishing because it’s just “better,” in some undefined way; secondly, because they assume that since publishing houses are so picky about accepting manuscripts, you’d be mad not to publish your book traditionally, if you have the chance.

However, it’s not quite that simple—few things in life are!

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How To Use Amazon as Your Author Portfolio

Amazon has more than 3.4 million books on its virtual shelves with new books being added every five minutes. With that kind of clout in the publishing world, it’s the perfect place to establish an author portfolio. 

Your author portfolio is a central location that showcases all the books you have published and which are available to purchase on Amazon, as well as books to which you have contributed in some fashion.

Whether you are a traditionally published book author, an independently published book author, or a not-yet-published book author, you can turn Amazon into your author portfolio and use it to sell more books and more of your writing in general. If you do it right, you might end up on the famous authors list

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The Do’s and Don’ts of Asking for a Book Review

Whether you’re published traditionally or independently, from the moment your work is publicly available, someone can review it. Reviewing is an integral part of publishing. And so is asking for a review.

If your work is available for sale online, having reviews can really make a difference in your sales. Think of it from the reader’s perspective: A book with hundreds of reviews is more likely to attract your attention than one with three or four reviews.

As a result, most authors—whose name isn’t Stephen King and who lack an army of marketers—try to find readers who would be kind enough to review their book. However, asking for a review isn’t a simple process; you can’t just ask for it the way you ask someone if they like chocolate (who wouldn’t, but I digress).

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What Writers Can Learn by Attending a Social Media Conference

Social media conferences, unlike writing conferences, may not ring a bell in you if you are not really into content marketing. Still, it is one among many types of conferences that writers shouldn’t ignore, especially if they’re into writing fiction or do content production for online and social media consumption. 

If you want to up your social media marketing skills, boost your creativity in design and writing, or open up to new possibilities in areas such as tech, you may have to look beyond conferences aimed just at writers. 

Luckily, the start of a new year brings with it many conferences for writers and digital marketers. It is also a time for us writers to reflect, make resolutions, and plan on events to attend during the year—and this is where social media conferences, just like writers’ conferences, should enter in our planner.

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