Privacy Policy - Craft Your Content

Privacy Policy

Last update November 26, 2016.

EASY-TO-READ SUMMARY and Elisa Doucette will make every reasonable effort to protect your privacy when you’re using our site. We ask that you do your best to help us help you by keeping your account secure.

Craft Your Content operates several websites, including It is Craft Your Content’s policy to respect your privacy regarding any information we may collect while operating our websites.

Website Visitors

Like most website operators, Marchative, doing business as Craft Your Content (“Craft Your Content”), collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Craft Your Content’s purpose in collecting non-personally identifying information is to better understand how Craft Your Content’s visitors use its website. From time to time, Craft Your Content may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.

Craft Your Content also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged-in users and for users leaving comments on our sites. Craft Your Content only discloses logged-in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that blog commenter IP addresses are visible and disclosed to the administrators of the blog where the comment was left.

Gathering of Personally-Identifying Information

Certain visitors to Craft Your Content’s websites choose to interact with Craft Your Content in ways that require Craft Your Content to gather personally-identifying information. The amount and type of information that Craft Your Content gathers depends on the nature of the interaction. For example, we ask visitors who sign up for an account to provide a username and email address. Those who engage in transactions with Craft Your Content are asked to provide additional information, including, as necessary, the personal and financial information required to process those transactions. In each case, Craft Your Content collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with Craft Your Content. Craft Your Content does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Aggregated Statistics

Craft Your Content may collect statistics about the behavior of visitors to its websites. For instance, Craft Your Content may monitor contributions to our site(s). Craft Your Content may display this information publicly or provide it to others. However, Craft Your Content does not disclose personally-identifying information other than as described below.

Protection of Certain Personally-Identifying Information

Craft Your Content discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Craft Your Content’s behalf or to provide services available at Craft Your Content’s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Craft Your Content’s websites, you consent to the transfer of such information to them. Craft Your Content will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Craft Your Content discloses potentially personally-identifying and personally-identifying information only when required to do so by law, or when Craft Your Content believes in good faith that disclosure is reasonably necessary to protect the property or rights of Craft Your Content, third parties or the public at large. If you are a registered user of a Craft Your Content website and have supplied your email address, Craft Your Content may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Craft Your Content and our products. We primarily use our various product blogs to communicate this type of information, so we expect to keep this type of email to a minimum. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Craft Your Content takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Craft Your Content uses cookies to help Craft Your Content identify and track visitors, their usage of Craft Your Content website, and their website access preferences. Craft Your Content visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Craft Your Content’s websites, with the drawback that certain features of Craft Your Content’s websites may not function properly without the aid of cookies.


Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by Craft Your Content and does not cover the use of cookies by any advertisers.

Privacy Policy Changes

Although most changes are likely to be minor, Craft Your Content may change its Privacy Policy from time to time, and in Craft Your Content’s sole discretion. Craft Your Content encourages visitors to frequently check this page for any changes to its Privacy Policy. If you have a account, you should also check your blog’s dashboard for alerts to these changes. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.


Our appreciation to Automattic Inc. for making their privacy policy available under a Creative Commons Sharealike license. We have used their privacy policy as the basis for ours. Read more here: