Category Archives for Articles
Don’t Skip the Previews: Marketing Tips Inspired by Movie Trailers
Watching the movie trailers that come before the actual movie is my favorite part about going to movie theaters.
When I go to the movies to watch the newest rom-com or the next Oscar Best Picture, I can count on seeing movie trailers of upcoming films of a similar vein, so I can plan ahead and figure out what movies I’m going to see next.
And the best part about trailers? They’re quick and ultra-engaging — in less than three minutes, I’ve learned who the main characters are, what the basic premise of the story is, and the major conflict (aka, the reason anyone watches any movie). I also get a glimpse of the tone of the entire movie.
The Rituals of Writing Greats: How to Create Writing Habits that Stick
Every writing great had a unique routine.
For many writing greats, they chose a specific time to wake up and stuck to it. Though the time has varied from writer to writer, what is often the same is the commitment to consistently wake up at a set time.
When they arrive at the writing desk, there is always a destination in mind. This could mean writing two great sentences, as James Joyce aimed for, or not stopping until you reach 2,000 words, like Stephen King.
With a goal in mind, the greats have sat down and done the work. Often, the actual work was only part of the process.
What is Active Reading? Learning to Savor the Words on the Page
It is a truth universally acknowledged that non-fiction is worthy reading, teaching us useful facts and making us more knowledgeable, and therefore more awesome.
Fiction, on the other hand, is good only for escapism, for relaxing from the trials of our more taxing reading, and for recharging our batteries, perhaps. Lesser mortals may indulge in fiction, but the truly driven will pave their road to success with the noble volumes of non-fiction.
Right?
Wrong.
Writing Styles of Famous Authors
If you’re a creative of any kind, you’ve experienced the intense desire to be special. Not just special to a partner or a child, but special to the world. Special at what you do.
Part of the reason people create is so they can leave their mark on the world; so they don’t disappear into oblivion when they die. So they are remembered.