You’ve probably heard that your business and brand stand to gain a lot when you write guest posts. But maybe you’re at the point where it feels like editors have ganged up to reject all your guest-post pitches.
Getting your guest posts published doesn’t have to be so difficult.
Let’s look at those rejections from another angle: Most likely, you’ll discover that these editors are sending you a message. To understand that message, just take a step back and review everything you’ve been doing, strategically.
Let’s start at the beginning. What exactly is a guest post?
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Amy Clover is a writer, fitness personality for Cyberobics & McFit, motivational speaker, and mental health advocate, who runs the website and movement Strong Inside Out. While many in her industry are all about no-pain, no-gain, and either restricting yourself into melancholy or pushing yourself into exhaustion, Amy has carved out a unique space and message where she helps people find and create the resolve and fulfilment within themselves to then focus on strengthening and conditioning the rest. She helps people find individual health without scales and without judgements.
In addition to regularly writing for her own site and participating in various speaking engagements, she hosts multiple events and bootcamps throughout the year. Recently, she launched the coaching programs Strong Inside Out Health Essentials & Mental Optics. In her own words, “If you’re tired of feeling, like you’re not enough all the time, or maybe you’ve been waiting until you’re FILL-IN-THE-BLANK to start living your life, you’re in the right place, baby. No qualifications necessary.”
One of the biggest challenges that professional writers face is the struggle between writing content that is good enough to rank on search engines and sounds natural for their human readers to grasp.
The prospect of search engine optimization (SEO) has evolved constantly with time. Do people still believe in and practice the “Content Is King” principle or is it now just a bygone tactic in its slow demise?
You’ve finished your blog post—finally. You type the final few words, breathe a sigh of relief, and hit “publish.”
You might be making a big mistake.
I know how tempting it can be to hurry blog posts out into the world—especially when you’re busy and just getting the post written at all is a huge achievement.
Don’t worry: I’m not going to suggest that you spend hours trying to perfect your post (I’m a firm believer in “published is better than perfect”).
Instead, I have seven quick tweaks that could make all the difference to your post—and to the results you’ll get.