Do you know what vanity metrics and analytics are?
Have you ever opened up a tracking program (like Google Analytics or Fathom or Clicky) and stared at all the data – unsure what is the most important?
If your answer is anything even vaguely related to “Hell to the frickin’ yes!”, then you are not alone.
These days, you can find metrics and statistics to validate or invalidate anything.Continue reading
Dorie Clark is a best-selling author, professional speaker, professor, jazz music and documentary film producer, and occasional stand-up comedian. Described by The New York Times as an “expert at self-reinvention and helping others make changes in their lives,” she has made a name for herself by doing just that. After graduating from Smith College with honors at the age of 18, she then enrolled in a Master’s program at Harvard Divinity School. The next step was obvious, to become a campaign spokesperson for a presidential candidate, and she has continued on this path of reinvention ever since, often as a sought-after speaker and consultant for various corporations and conference events.
Her breakout book, Stand Out: How To Find Your Breakthrough Idea and Build a Following Around It, was named Inc. magazine’s #1 business book of 2015. She has gone on to author two more, Reinventing You: Define Your Brand, Imagine Your Future and Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive. A recent nominee for the Thinkers50 2019 Global Ranking, her insights and opinions are valued internationally, not only because of her platform and notoriety, but because they are just that good and full of depth and quality.Continue reading
Mandy Wallace is a writer, content strategist, writing coach, and course creator. She provides the support and tools writers need to continue developing their writing. As a content strategist and freelance writer, Mandy has worked with a bevy of various clients through her brand Hypist, to help them understand the stories in their process and get them published. Devoted to helping writers take action, while still instilling a love for writing and craft, on her own About page she notes, “The muse is a fickle bitch. Don’t rely on her. Writing is its own reward, but I still like to publish.”
Her recently published book, Landing Your First Publication: The Writing Prompts + Publication Strategy for Writers Who Refuse to Rely on Luck, offers a publication strategy and guidebook for writers who want to see their name in print, but don’t know where to start (or have started, but aren’t getting the results they want). The book is so specific and useful that it is already being taught in college classrooms, to provide real-world advice that transcends the rhetoric and theory of outdated publishing textbooks.Continue reading
Audley Puglisi is a playwright and poet. Cutting his teeth on the acting side of theater, he decided to step away from the stage when he started studying at Oberlin College, where he majored in Africana Studies. After a particularly insightful course on African and black performances, and some encouragement from his professors, he decided to look into playwriting. After school, he worked at community theaters like the Penumbra Theatre in St. Paul, Minnesota, while also working diligently on his own scripts.
Eventually, he took the leap and applied for The Voices of Our Nations Arts Foundation (or VONA) fellowship, and was awarded a coveted spot. Since then, he has landed a residency at the Blue Mountain Center in Blue Mountain Lake, New York, and a Lambda Literary Fellowship. He currently is studying for a Master’s in Fine Arts at Yale University, and he had his New York City workshop debut with his show “Blues for Miss Lucille,” a Lorraine Hansberry Playwriting Award finalist.Continue reading