Sola Kehinde, Author at Craft Your Content

All posts by Sola Kehinde

write for target readers

How To Write for Your Target Readers: 4 Important Steps for Success

So you want to write for an engaged audience, gain new followers, and meet your writing goals, but you’re unsure how to go about it?

Fear not because you are now in the right place.

Whether you are a fiction or nonfiction author, whether you write blog posts, video scripts, emails, case studies—or anything else really—writing for your target readers makes a lot of sense no matter how small they may be in size or number.

New writers or those just starting their writing business or career sometimes make the mistake of trying to write for everybody. This is often because they want to write for a large number of people—all while becoming a successful writer or author overnight.

Unfortunately, writing for everyone doesn’t work because the content produced usually ends up being too generic to appeal to an appreciable number of people or attract and engage any specific group.

But, when you make it a habit to write for your target readers, you can:

  • Develop a strong connection with them
  • Attract more readers, followers, and subscribers
  • Convert readers to customers
  • Achieve your writing goals faster

Now, let’s look at four steps that can help you write for your target audience, no matter your niche, your genre, or the kind of content you are creating.

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conversational writing

7 Solid Ideas To Make Your Writing More Conversational

Have you ever stopped reading something because it was boring? 

If you want to make sure your blog posts, emails, and other online content are highly engaging from start to finish, there is a unique writing style you need to know.

This style can help you connect with your readers on a friendlier, more personal, and informal level. You’ll be able to quickly grab their attention, and keep them reading until they get to the end no matter the length of your content.

So what is this style of writing?

It’s called conversational writing, and involves writing as if you are talking or having a nice chat with a friend.

According to irreverent marketer and copywriter Henneke Duistermaat, even though conversational writing feels as if you’re having a cozy chat in a café it doesn’t mean writing exactly like you talk. Instead, it’s a stronger, more concise, and better-structured style of writing.

The good news is that conversational writing can:

  • Make your readers feel recognized, valued and appreciated.
  • Help you develop a stronger relationship with your readers.
  • Make your writing easier to read and understand.
  • Get more people reading and sharing your content.
  • Help you build and maintain readers’ trust.
  • Boost your chances of converting readers to customers.

But it doesn’t end there.

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9 Tricks That Can Boost Your Writing Speed

If you’re searching for ways to boost your writing speed without sacrificing quality, you are in the right place.

Writing speed varies widely among writers, regardless of their level of expertise or years of experience. And what one writer may describe as fast may be considered slow by another.

Apart from that, some writers believe you must write slowly to create high-quality content—while many others disagree.

You are the only one who can decide whether your writing speed is slow, fast, or just OK. And you must do this by taking your unique situation, the type of writing project you’re working on, and your deadlines into consideration.

But guess what?

No matter the type of writing you do, it’s possible to increase your writing speed without lowering your writing quality and also enjoy a lot of other benefits such as: 

  • Reducing the risk of procrastination.
  • Speeding up your thinking process.
  • Having more time for other areas of your life.
  • Making more money if you write for a living.
  • Increasing your productivity to become a prolific writer.

Ready to write outstanding content at a faster rate? 

Then check out these nine tricks that can boost your writing speed without reducing the quality of your writing.

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5 Ways Professional Writers Can Care for Their Hands

Have you noticed how often we use our hands every day?

Think about it and you’ll realize that our hands are active every time we do house chores, carry items, and take care of kids or pets. In addition, our hands are also busy when we’re eating, drinking, playing games, using phones and tablets, and even while driving cars and motorbikes.

But for you as a professional writer, it doesn’t stop there. 

Because you write for a living, your hands are also key business tools, since you use them to write longhand, type on the computer, and hold the mouse while writing for hours on a daily basis.

However, if care is not taken, doing all these day in and day out can lead to varying degrees of pain and discomfort, not only in your hands and wrists but also in other parts of your body. Added to that, it can also increase your risk of developing a condition known as repetitive strain injury (RSI).

RSI is the gradual damage to muscles, tendons, and nerves as a result of repetitive motions like typing, using a computer mouse, working on an assembly line, and other similar activities. Symptoms of RSI include pain, tenderness, swelling, stiffness, tingling, and numbness, and they can affect not just your hands and arms but also other parts of your body.

You can reduce the risk of developing all these and achieve your goals as a professional writer when you take care of your hands and keep them in optimal condition.

Ready to learn how?

Then keep reading to uncover five effective ways to take good care of your hands as a professional writer, increasing your productivity at the same time.

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