Category Archives for Articles
Creatives – Stop Fighting With Your Clients About Your Copyright Rights
When you create anything, be it a novel, a play, a piece of art, a record, or a film, making sure that your creation is legally protected is extremely important. Copyrighting your work is the most basic form of protection, and that protection exists from the moment you create something fixed and tangible.
While you do not have to register your work with your country’s copyright office to have it protected under the copyright law, doing so gives you extra legal power if someone were to steal your content.
Sounds pretty straightforward, right? You have ownership of the content you create, and if anyone steals it, they are breaking the law.
Audience as Community: Getting to Know Your Neighborhood
How well do you know your audience?
You probably know if they’re customers, clients, stakeholders, or supporters. You may know if they’re fans, interested but not engaged, or occasional visitors. But even if you have data on your audience, how well do you actually know them?
Do you know what they need? What they desire? What moves them to action?
When you’re creating content you hope they consume, are you creating that content with them in mind, or are you only pushing something you want at them?
Why Self-Indulgence Can Be a Good Thing for Your Writing
Despite how much writing can be a pleasurable hobby, there are a staggering amount of “don’ts” that writers are told to avoid in order for their work to be viewed as “good.” Don’t use adjectives. Don’t give any exposition ever. Don’t use clichés or tropes because X audience is tired of them.
Don’t do this, don’t do that, on and on, until you stop and realize that, if you choose to not do all of the things you’re not supposed to do, well… you wouldn’t get much writing done, would you? There’d be no wiggle room for it.
Making the Leap — 4 Things I’m Learning About Full-Time Freelance Life
One of my favorite television shows of all time is The Office.
If you’ve never seen it, it has all the fixings of the stock corporate workplace: drab decor, underwhelmed employees, bland work, and a cringey-yet-lovable manchild as a boss.
It was a show that spoke to those in cubicleland.
Part of what made people fall in love with The Office was not just its ability to portray touching moments in a mundane setting, but also its documentary-like film style that allowed characters to speak directly to the audience about their lives in this all-too-familiar setting.