Any piece of text—be it a novel, a blog post, or a personal essay—is essentially an abstract link connecting a writer (or several of them) with an audience.
Unless the work in question is a highly unique piece of writing, such as an “eyes-only” report meant only for the CEO of a company, the audience is ideally expected to be as large as possible. Who would write the next “great American novel” wanting it to be read by a few hundred people, right?
Even on a more modest scale, blog writers understandably expect their texts to be read by as many people as possible. The same is true also for op-eds or, say, fashion articles.
But are all texts written for everyone?
The answer must be “no.” Whereas a writer of contemporary fiction or a current-affairs journalist probably writes having a fairly general audience in mind, reality is different for many other authors.
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Glancing at the laptop screen, waiting for that email to pop up. Spending hours on a draft, researching and sculpting it, just to find out it got rejected. You’re frustrated and running out of patience—after all, you’ve put in a lot of work. More importantly, this is not how it goes in those success stories!
Alright, picture this: You’re a professional writer with your own business, but you struggle every day to find time to write.
But it wasn’t like that in the beginning.
When you first started your business, you had no other choice but to do everything yourself. Money was tight, but it was still exciting because, finally, you were doing something you’d dreamed about for a long time. Even those areas you were clueless about, you went out of your way to improve on, and you still had time to write.
More recently, though, your business has grown and you have more money coming in.
But—while this is good news—you now have an increasing number of business tasks competing for your time and attention, in addition to your writing.
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I know … I get it. So many ideas, so many dreams, yet not enough time. Not true!
For the life of me, I can’t remember where I first heard the saying “You do have time to do that; it’s just not important enough to you right now.” This really resonated with me and is something I’ve applied to most areas of my life since my gray matter soaked it up.
Thinking this way is a big game-changer, purely in the sense that none of us realize how much time we do have during a day, and conversely how much of that is soaked up by unproductiveness.
As an entrepreneur and professional writer myself, I know exactly how hard it is to get into a groove and to feel like I’m on top of my game.
I’ve tried countless tools, read what feels like thousands of self-development books, and smashed my eardrums into oblivion with podcasts, yet my productivity levels remained stagnant and lacking.
How did I make the change to a more productive me?
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