James Njoya, Author at Craft Your Content

All posts by James Njoya

How to Take Your Writing From Bland to a Magical Piece

You’ve just finished typing the last sentence of your article. You close your laptop and take a break. You feel excited that, at least, your first project of the day is in the books. You brew a cup of coffee and take your dog for a walk. 

A few hours later, you get back to your piece. A couple of your sentences sound dull. Heck, the whole piece sucks. But, before you close your laptop again and ditch your article, do you think you are a horrible writer? Of course, you are not.

So how can you add a sparkle to your dull sentences? How can you hook your readers and glue them to your article? 

To be honest, there is no silver bullet to that. And while you could go back and rewrite your piece, there are also some easy things you can do to spice up your writing from the first moment you put your fingers to the keyboard. From this article, I’ll share with you some of the tips that you can implement to make your writing sound brilliant. 

Let’s check them out, shall we?

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10 Ways To Write Blog Posts That Increase Readers’ Time on Page

A massive number of social shares and page views sounds great, but it doesn’t necessarily mean your content is engaging.

Have you checked on the user’s average time on the page? And the bounce rate? What about your heatmap’s data? Check, and I am here waiting for your feedback …

Well, is everything impressive? Probably not. Because if it were, you wouldn’t be reading this sentence. Clicks are a frail metric to measure the success of your content. It’s easier to get clicks than make readers spend more time reading your content.

We write to educate people, entertain them, and convince them to buy what we offer from our businesses. If readers don’t stay longer on your site, the chances of them seeing your newsletter signup form, clicking on your affiliate link, or buying your product are as slim as a needle’s eye.

As a result, your content won’t achieve a good return on investment, ROI.

In this post I will be sharing with you 10 tips that will help you create engaging content that your readers will love reading.

So let’s delve in.

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