Hillary Weiss is a brand voice strategist, copywriter and content writer, social media stand-up, The Wordshops DIY course creator, and all-around word badass. Since 2011, when she first transplanted from the sunny tropics of Florida to the icy winters of New York City, she has helped more than 500 brands become unmistakable, with words that speak their language and fit their phenomenal work.
With a background in public relations and marketing before she dove into the world of “wordlance for hire,” Hillary believes content has to be better than “good.” She lives this belief by leading brands to create evocative experiences with smart, succinct phrasing that blasts through the echo chamber of our digital universe.
What You’ll Learn About Writing and Business This Week:
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Elisa Doucette is a freelance writer and editor who currently travels the world looking for great stories to live, interesting tales to share, and new ways to make words sexy. She has worked for over a decade creating compelling content and writing for various businesses and publications, including her popular column on Forbes called Shattering Glass. She is the Founder and Executive Editor here at Craft Your Content.