Branko MijatovicContent Developer and Sales Copywriter

Originally hailing from Western Australia, Branko has spent years collecting stories of adventures and fascinating encounters while traveling the globe. This diverse global influence helps him immerse himself in the minds of his readers by drawing on a wide range of life experience. He’s an avid autodidact, persistently exploring and deep-diving into self study across various fields to an almost obsessive degree. From blacksmithing and wilderness first aid to building computers from spare parts, he’s constantly developing his skills and knowledge in subjects that intrigue him. Some of his favorite fields of study include technology, space exploration, survival techniques, and of course, writing.

When he’s not spinning intriguing stories for Craft Your Content, he works one-on-one with clients as a direct response sales copywriter. Away from the computer he can be found exploring the nooks and crannies of new cities or dancing salsa and bachata late into the night.

I believe in this principle, even though it isn’t always the popular opinion: Just like playing an instrument or sport, writing is a skill that takes an immense amount of regular practice. A big part of this (believe it or not) is actually sitting down and writing! Something that curiously seems to elude a lot of would-be authors.

You also need to read… A LOT… across many genres. Then take those varied perspectives and use them to feed your brain so you can draw from a constant bank of material to use in your writing. And within this dedication to daily practice, you’ll realize that inspiration and great writing don’t just jump out at you from the heavens. Instead they’re distilled and extracted out of all of your ugly first drafts over time.

This process is summed up best by the great author William Faulkner who once said: I only write when I am inspired. Fortunately I am inspired at 9 o’clock every morning.”

Location: Lisbon, Portugal

Most Read Book: Isaac Asimov’s I, Robot, Frank Herbert’s Dune, Influence: The Psychology of Persuasion by Robert Cialdini, and Austin Kleon’s two books Steal Like an Artist and Show Your Work!

Favorite Story to Tell: There was this one time I was coming home from a road trip across the mountains in Thailand. I wasn’t paying attention and managed to smash my motorbike into the back of a huge van – doing damage to both of our vehicles and seriously injuring myself in the process.

Now I look back and realize how lucky I am the situation happened like it did. Turns out the van I hit belonged to a Korean missionary who didn’t seem to care at all about the damage to his van, or whether or not I would give him money to pay for the damages. In fact, he helped me get to a cafe and tend to my injuries, bought me coffee, and even drove me home! All the while asking nothing in return.

The event taught me more about humanity and kindness than I realized at the time. And reminded me that there are an incredible amount of good people out there – even in the middle of nowhere. Something that’s easy to forget as we get caught up in our day-to-day life.?

And after all that – I met my long-term girlfriend shortly after because I hurt my leg and couldn’t go out dancing like I normally do. I guess it wasn’t such an unfortunate accident after all!