
Become a Master Writer
A course for writers ready to reclaim their craft, rediscover their voice, and reshape their writing lives.
"BAMW is the apprenticeship I never knew I needed." —Shadrock Wanjohi, Writer
Mastery Isn’t About Being The Best.
What if writing stopped feeling like a performance, and started feeling like something you love again?
It’s about becoming better: more precise, more curious, more in tune with your own style and stories.
It isn’t something you stumble upon. It’s something you build, refine, and commit to. It’s about developing the kind of writing life that supports you in the long term, not just as a writer, but as a whole human.
Become a Master Writer is an 8-week course for writers tired of writing what sells, trends, or ‘performs.’ (Enrollment closes Thursday, May 8th—no extensions.)
It's for those ready to move beyond formulas and surface tips. For those who want to dive into the deeper, messier, more meaningful work of mastery.
It’s about remembering why you started writing in the first place.
You won't just sharpen your skills. You'll rebuild your foundations. Discovering, through daily practice and deep reflection, the writer you are meant to be.
This is an invitation back to yourself.
What Makes This Course Different?
This isn’t a writing productivity course. You won’t learn how to build a content calendar or write viral headlines.
This is for writers ready to study craft like an artisan: slow, stubborn, and alive.
Think about the great writers you admire.
None of them got there by accident. They practiced and honed their skills with relentless care.
Writing is an art, yes. But it’s also a craft. A craft that can be strengthened and refined.
This course helps you slow down, look closer, and write in a way that reflects who you are.
Not just what sells.
What's In It For You?
🎯 Copywork as Apprenticeship
Every weekday, you’ll copy carefully chosen excerpts by hand. This helps you absorb the techniques of brilliant writers. It isn’t busywork. It’s a way to train your attention. Artists and craftspeople have been learning this way for centuries.
🧠 Reflective Writing as Self-Discovery
Weekly essay prompts explore your relationship with writing, not as an abstract skill, but as a living part of who you are (and who you're becoming.) They anchor you in your journey, and let you see how your perspective shifts as you go.
I was excited about the idea that there was so much to learn! And I just kept pushing myself to find out what kind of writing is actually in my wheelhouse.
Jewel Aldea
Blogger
🔐 An Intensive, Sustainable Practice
This course is demanding in the best way. Expect to spend 30–60 minutes a day. It's a commitment, but mastery requires engagement. You'll build creative stamina the way every artisan builds muscle memory: slow, steady, deliberate.
🐲 Deep Foundations in Writing Craft
We’ll work through the core elements that make writing great. Not in abstract theory, but in the way words actually work on the page. From sentence structure and rhythm to storytelling and voice, you’ll develop a grounded sense of what makes writing land.
Why Slow Writing Still Matters
It’s easy to forget what good writing is for.
Not everything we create has to be packaged and polished for immediate return. Some ideas are worth lingering over. Some writing deserves more than a sprint.
Before: You write to fill a content calendar.
After: You write to discover what you didn’t know you could say.
This course is built on that belief: slowing down is not a weakness, it’s a choice.
Copywork forces you to pay attention. Not just to the words, but to rhythm, architecture, and nuance. Weekly essays aren’t performative prompts. They’re a space to reflect.
Even the way we read in this course, carefully, across genres and voices, it is an invitation to step outside the echo chamber and encounter something unexpected.
This isn’t about resisting change or productivity. It’s about choosing to write with intention. To think deeply. To sometimes let the work evolve.
Slow writing still matters, because what we write matters. And how we say it shapes everything.
Here’s what people are saying about the course...
BAMW helped me to write in my own voice...
Not everything needs to be all-business-all-the-time. BAMW allowed me to write for pleasure, so I can start writing my own opinions and ideas again.
Rachel Mazza - CMO, Copy chief
BAMW expanded my sense of what writing could be...
Bob gower - Writer, author, consultant
BAMW got me writing every day...
I like that it is structured to get me writing every day, even if it's not my own words, I am physically putting my pen to paper, and building that sort of practice.
Mariza Monteiro - Sales & Business Development
How Does It Work?
Every day, you’ll open a new lesson. It includes an master's excerpt (or a writing/learning prompt), and some guidance for what to focus on as you do the copy work.
Print out the lesson, download it to a mobile device, or view it directly on your screen.
Grab your notebook, legal pad, or other scratch paper ... and start writing. By hand!
Click through the additional resources and materials we’ve curated for you to dig deeper into the lesson.
Jump on our live mastermind call once a week to learn more, in real time.
While this might seem like a lot, you can do most (if not all) of the lessons themselves every day in 60 minutes or less.
What’s In The Course?
Each week builds on a foundational element of craft and creativity, moving you closer to the writer you want to become.
Frequently asked questions
I bet that is what you say about your own writing as well; I know I do. Carving out 30-60 minutes daily to do these lessons is a fantastic way to build a writing habit without having to struggle for something to say.
You absolutely could do this yourself. All you need to do learn the elements of storytelling, read 500+ books and essays to find ones that exemplify those elements, identify the passages that you'd like to copy, figure out how they apply to the elements of storytelling, and find others doing the same thing with the exact same content to chat to and learn with.
Please note the “Have To” conversation. The longer you work at this, the more easily masterful writing will become second nature for you, and you’ll continue to grow. You've gotta put in the time though.
The writing excerpts will come from a myriad of different genres and time periods, because you never know what you might end up learning. Or liking. I spent half my life thinking I hated onions. But sauté or caramelize them, and they’re delicious!
What is it with all the “Have To’s” around here? This isn’t English 170; there will be no grading at the end. The additional resources are just that … additional. You will learn a TON from the daily prompts alone, but if you want to learn more, these resources have you covered.
This course was originally called a Writing Masters Class because you’re learning from lots of masters, not just one. Per the all-knowing power that is Wikipedia, “A master class is a class given to students of a particular discipline by an expert of that discipline—usually music, but also painting, drama, any of the arts, or on any other occasion where skills are being developed.”
We have selected excerpts from various works of literature and non-fiction books, and reprinted them under the Fair Use doctrine (meaning we only selected a small portion of the complete work.) Essays and articles are either available in the public domain, or we have requested special permission to share. If you are the writer, creator, or publisher of a piece of content contained in this course and you would like us to remove it, please let us know and we will remove it immediately. And know we selected it in the first place because we felt it was a piece of masterful writing, and we were excited to share it with the course participants as something they should learn from.
There are but a few tasks in life that you HAVE to do (breathing and eating your Mom’s or significant other’s cooking come to mind). But many studies have shown that you’ll get a more cognitive experience writing by hand.
Did you know that you have more nerve endings in your hands than in any other part of your body? One finger has more nerve endings in it than your entire forearm. The key is to engage those nerves! It will have a massive impact on the structure of your brain, as you literally change your neurological wiring.
Then you catch up. Do a double dose one day. Bang out a few on the train. Eat your cereal with one hand and jot down words with the other. Take advantage of the mid-course break week. Catch up the same way you would with a regular writing routine.
Did you totally lose your sense of self the first time you traveled? Was Michael Jordan less of a standout athlete because he watched game tapes? Did you not make that kickass dinner/desk/decoupaged planter because you got the idea off Pinterest? We all learn by doing, and part of that is seeking guidance from those who are better at something than we currently are. You’ll learn to appreciate the different nuances of these writers, and eventually adapt them to your own.
Did you totally lose your sense of self the first time you traveled? Was Michael Jordan less of a standout athlete because he watched game tapes? Did you not make that kickass dinner/desk/decoupaged planter because you got the idea off Pinterest? We all learn by doing, and part of that is seeking guidance from those who are better at something than we currently are. You’ll learn to appreciate the different nuances of these writers, and eventually adapt them to your own.
BAMW has been called a "mini MFA", which would cost tens of thousands of dollars. A single course like this online will run up into the thousands. While my peers assure me that it would be "better business" to charge something way higher, I want people to be able to take this course! I want the folks who want to become master writers to have the opportunity to do just that. It's important to me to put it at a price that gives you serious skin in the game (so you want to participate and finish) but isn't unreasonable.
Whatever your goals and dreams, Become a Master Writer will help you find a new way of thinking, make connections and observations, and build a habit of attention that will directly impact your writing craft.
You’ll love...
You can finally be…
Ready to Forge Your Writing Life?
"BAMW was the most valuable writing program I’ve done. I use the skills every day." —Shadrock Wanjohi
Enrollment closes Thursday, May 8th at midnight ET. 8 weeks for only $750.
Pay upfront, or split into two payments.
Join the Waitlist — or wonder ‘What if?’ until next time.
Before I go...
I wanted to give you a quick bit of personal backstory to this course. People have asked me for years "But How?!"
- How do I write the way I do?
- How do I think the way I do?
- How have I built the insights that make me a sought-after editor and writing coach?
This course is a BIG part of that explanation.
I spent over 5000 hours working on it, and that's not including the 1000+ books and essays I've (re)read to pull excerpts and exercises from...specifically for this course.
You are getting centuries of learning, experience, and insights when you enroll. This has long been my passion project, and I hope you'll find as much joy in joining me as I've had creating it.
